Module 2 Test Your Knowledge

Answers found in video and ebook. 

Q1: ‘Indirect competitor refers to the businesses that sell similar or exact products or services as you.’ True or False

A) True

B) False

Q2: Which of the following is a free keyword research tool?

A) Similarweb

B) Google keyword planner

C) Ubersuggest

D) Quicksprout

Q3: Which of the following is NOT a step of the consumer market research process?

A) Identifying the research purpose

B) Defining your consumers’ persona

C) Listing your secondary competitors

D) Interpreting analyzed data

Q4: ‘Sourcing products from domestic suppliers ensure greater payment security.’ True or False

A) True

B) False

Q5: ‘Kompass’ is an overseas directory. True or False

A) True

B) False

Q6: The last update of Facebook introduced _______ new options while creating polls. Fill in the blank

A) Three

B) Two

C) Five

D) Four